HERR’S SNACKS
For more than 75 years, Herr’s chips have been the go to hoagie partner for Philadelphians all across the region. With their endless catalog of flavors, and unique collection of treats, there is a snack for every person and every moment in the city. We used this insight to develop their most recent brand overhaul, Break Out the Herr’s. We established a fresh look and tone that spoke to Philly as if we were one of their own. Because, well, we are.
